Why Teachers Need Each Other: Setting Up Learner Communities

As teachers, we think a lot about teaching and learning, spend hours developing resources and hone our classroom practice so that students can get the most out of the hours they spend with us. However, rarely do we give any thought or attention to our own development and learning. This, I am realising more and more, is a serious problem. Firstly, it means that for a good many staff there are limited opportunities for them to improve and grow. But the biggest issue is that a lack of self-development damages students: those who do not learn themselves are going to find it more difficult to effectively model the process of learning with their students.

So, how to we solve this problem and get teachers learning? At Copleston High School we have just embarked on a process that will turn all our classroom staff (teachers, CTAs and Cover Supervisors) into action researchers. We took the following approach:

STAGE 1. AND OUR SURVEY SAID…
Our first action was to start a dialogue with staff and take their ideas about teaching and learning seriously. Therefore, we set up an area on our FROG VLE where staff could suggest what the school should focus on and then vote on which were the best proposals.

STAGE2. REVAMP LEARNING & TEACHING GROUP
We have a termly Learning & Teaching Group Meeting to which each department sends a Rep. Up until 15 months ago, its role was to discuss items that appeared on an agenda, which was rarely populated by anyone else other than senior leaders. We took the decision in October 2010 to offer them an alternative: carry on as we had been, or use the time to form action research groups. The vast majority opted for the latter and so we took the top five priorities from the staff survey and turned them action research titles. Members of the Teaching & Learning Group then divided themselves up according to interest and started researching.

I wanted to create a buzz about action research, get people innovating so that others might follow (see Geoffrey Moore, 1991). I love the way Seth Godin talks about this in his TED talk:

STAGE 3. RE-BRAND PROFESSIONAL DEVELOPMENT
We now had five action research groups with interesting findings that they could share. After an insightful trip to Cramlington Learning Village and talking to staff there we adapted their idea of holding an internal conference. We started organising conference packs, speakers, food, etc so that it had the feel of a real conference, but it would be for our staff about our development. We felt this step was important, because it would signal a new direction and new expectations from staff. We called our conference Copleston Sauce: Open, taste and Love Learning (a title created by 7LM – my Year 7 ICT group – they even designed the logo).

STAGE 4. SELL THE IDEA OF ACTION RESEARCH
On the first day of the conference (Tuesday 3rd January 2012) we split the whole teaching body into groups of five and asked them to sit together at round tables in the main hall. This was not a shock, we published lists and an explanation before the event and held two briefings in December. We started by talking about the reason why the school exists: to serve the community in which it sits. We then explored, how we can exemplify the idea of community in our practice. We talked about teachers forming communities in order to learn so that they could mirror and demonstrate amongst themselves what they expected of students in the classroom. We talked through the idea that the school community needs to have an andragogical and pedagogical strand in order to grow (see David Price’s blog on the Learning Futures Project). This, we explained, was why we wanted them to form small learner communities and conduct some action research.

STAGE 5. HERE’S ONE I MADE EARLIER
Next, we got each member of the new learner communities to go to one of five workshops based around the research topics conducted by the members of the Learning & Teaching Group. This enabled us to model the process with staff and plant some seeds in their minds.

STAGE 6. START PLANNING
With the help of a protocol we designed specifically for the occasion, we got the learner communities to start talking amongst themselves and deciding what would be the focus of their action research. It was a risk constructing the groups and not allowing total freedom of choice, but the principle of learning from others and mixing up staff with different roles and skills was an interesting experiment – it will be interesting to see the results of the evaluation when it comes back. At this stage we felt it was important to drive home the community angle and to make staff even more aware of the potential within the school.

The initial response was incredible. The questions being posed were fantastic and the level of engagement from staff was amazing – the conference ended at 4:00 pm on Wednesday 4th January 2012, and 20 minutes later there were still staff in the hall discussing their action research. The sharing has continued on twitter with people suggesting resources and links and it was happening across departments and between staff and CTAs. We feel that the freedom for each learner community to determine its own title was important in building ownership of the process. It has created a genuine enthusiasm for action research and a platform on which we can build a school community that truly has learning at its heart. What we have done is in no way unique and borrows heavily from work already carried out by Learning Futures Project, High Tech High in California, Cramlington and the work of Dylan Wiliam. However, it is a big step forward for us and we believe is moving us into a completely new space in terms of development

The challenges we now face are helping staff to realise their plans in the coming weeks and to establish a model for making action research a key component of the Professional Development programme year after year. We really want the conference to happen again next year and for the most part to be run by the Learner Communities. What the conference this year has shown us is that teachers really do need each other to develop and to enable them to thoroughly practice what they preach.

Teaching: The Unthinking Profession

I have been on the road again this week delivering training in a number of schools. I really enjoy the experience and always learn from the people I work with and it is tremendous fun. However, as a trainer I know that sessions packed full of practical strategies will go down really well and this is beginning to trouble me. I worry that theory and context are almost vilified in the profession and we can no longer see past the quick fix of a good practical tip.

Before going on I would like to say that I exclude the users of twitter from this description – they are keeping the art of theory alive (take a look at #edjournal for proof). They are, however, a minority and only in the most enlightened schools are they central to decision making.

This trend is worrying for three reasons:

1. Teachers, in general, are not interested in theory. The sessions where there is a substantial theory base will always get a weaker reception. Teachers want ‘stuff’ they can take away and use tomorrow. While I always show how the theory works in practice, it never seems to have the same impact as CPD with titles like ’10 engaging starters’ or ’7 great discussion tools’. While there is a place for practical tips, but I know that this approach offers little impact. A good idea might be used once or twice, but understanding how it works and why it works will bring lasting and sustainable alterations to teaching methods. The ‘quick fix’ is just that and somewhere down the line a proper solution needs to be found. I see too many Senior Leaders promoting ‘Sharing Good Practice’ sessions as the way to improve teaching and learning in their schools. While it will allow for a dialogue to be a created about learning it needs to be followed up with a ‘Sharing Good Theory’ session where staff explain the philosophy behind the techniques that they use and why it leads to better learning.

2. If we can’t see the relevance of theory then how do we move forward? If only a small minority are reading about new approaches and trying them out, experimenting and refining, how can the profession raise itself up to better standards? Few people have heard of or seen Sir Ken Robinson, hardly anyone has read Geoff Petty or John Hattie, let alone slightly leftfield texts like those by Steven Johnson or Daniel Pink. I am concerned that standards will not improve in the majority of schools, because no one is looking into what is possible and exciting.

3. I think the attitude of the profession at large towards CPD and theory plays into the hands of our critics. Some politicians and large chunks of the population see teachers as lazy and stuck in their ways. They view teaching as being a simple set of skills, that as Michael Gove put it can be passed on from the master ‘to the apprentice’. I firmly believe that teaching is a highly creative discipline, providing tremendous scope and freedom to experiment. But it also consists of patterns and lines that can be follewed to create a more firm understanding of the students in front of you. Without theory to map a route we are either aimless or rigid, and neither is good enough in education. I find it hard to imagine a doctor being negative about new approaches in their specialism, or lawyers refusing to read the lasted case law. Why should teachers resent good CPD and theory?

I have talked to many teachers about this and most feel under pressure to perform well with exam groups and to meet expectations. They get observed occasionally, pull out a few tricks and set pieces, and then get back on the treadmill of reports, emails, marking and planning. They feel like they do not have the time to read theory and experiment, it intrudes on their daily business of survival. Also, the quality is not always there in CPD sessions and people get turned off. It is hard not to feel sympathy for this argument, but we need to break it down and move the agenda on. Leaders need to take bold decisions and teachers need to talk about theory, share it, just like we do on twitter, and help to breathe new life into our unthinking profession.

Student Led Enquiries: The Summer School Diaries

For this year’s summer school at Copleston High School we investigated how Ipswich can be made appealing to the people of Bruges in Belgium. It is a real and significant problem (to us, at least), since the two towns have forged new links and have started to work more closely together in the last year. The Year 6 (soon to be Year 7) students attending the Summer School needed to decide what can be said about Ipswich and how it could be presented to their continental counterparts.

Below is a diary of the activities we used to build up the enquiry and student responses to them.

DAY ONE – Breaking the Ice
On arrival students were asked to play the ’11′ game. Everyone forms a circle and the first person starts counting, they can add 1, 2 or 3 numbers to the total. The person who has to say the number 11 is out and the counting starts again. This activity is a fun way to engage the brain and get people communicating in a small way.

Next, we carried out a litttle trust experiment, inspired by the work of Dan Ariely in The Upside of Irrationality. The group were split into two teams and each were given a bag of sweets (enough for one each). The first team had to decide whether to keep the sweets or hand them over to the other team for a chance of getting back many more than they started with. If they handed them over, the second team would receive four bags of sweets – making a total of five when added to the one they were already holding. The second team now had to decide whether to keep all five bags or split the bounty with the other team.

The results were fascinating. The first team debated for a while, but based on the fact that ‘we don’t know them and we don’t know that they will share’ they rejected the offer and kept the bag for themselves. The second group had decided to split the pot if they were given the option. Their rationale was that if the first team showed trust in them, they felt oblicated to reward them. The first team then felt bad and as we debriefed the activity the idea of trust came out really strongly as a key element in making any group enquiry work.

The final part of the morning session was used for getting to know people’s names (using ryhmes, e.g. ‘My name is Neal and I love a good meal,’ and a ball for random selection).

In the afternoon session we experienced archery. The activity was new to all students and a real challenge. The debrief centred arounnd a discussion of developing existing skills and learning new ones.

DAY TWO – What do you know already?
In the first session students were grouped to include a range of creative talents and then given the problem: How can you market Ipswich in Bruges? They had to think carefully about what they knew already and think about what questions they wanted to ask. We did this by doing a real brainstorm session and using David Leat’s 8Q approach (5Ws plus How, Could and Should). We also created a grafitti wall of our favourite questions where answers could be shared throughout the project. In the debrief students said that they now needed to find answers and suggested a visit to the town centre. Anticipating this, we made made a few bookings for Day 3.

The afternoon session was football coaching, where the students took a familiar skill and developed it in new ways.

DAY THREE – Summer Schooll On Tour
The whole day was spent out in Ipswich. We had pre-booked three guides: one at the docks, one at Ipswich Football Stadium and one at a local Mansion House. The idea was for students to get their questions answered, generate one ones and start to think about how to sell Ipswich. The whole day was fascinating and students were really starting to think about their knowledge because they were the ones in control of the questions. We also gave each group a digital camera and a journal so that they could record the day and take ‘publicity shots.’

The debrief took the form of a group Mind map and showed us that they had taken on board a lot throughout the and were now keen to get on with the project. So, we adapted our plans for Day Four and allowed the students freedom to create.

DAY FOUR – Any Ideas?
The fourth day was about students starting to develop their thoughts and coming up with the final product. They developed a range of responses, including live websites, powerpoints, models and branding – all through group interaction and problem solving techniques that they employed on their own. It was at this point that they ‘took over’ and started to call the shots about how to spend their time. Our role was to fascilitate and sort any logistical issues.

At the end of the day, the debreif centred around what skills they needed or wanted to develop. The students identified six key areas:
- How do we create good publicity?
- What language/words most persuade people to do something?
- How do we create good powerpoints and websites?
- What makes a good brand?
- How do you make a good speech?
- What does Ipswich stand for?

The staff then sat down and planned a session based around each of these questions for the next day…

DAY FIVE – Get Skilled
In the first session students had to allocate members of their group to attend the sessions listed above. There was a free choice as long as someone from each group attended each session. Three were run in the next hour and then another three after a break. The students then got together and swapped experiences and skills. The afternoon session was spent applying these new skills to their projects.

One of the issues that came up in the debrief was that they did not really know Bruges and so could not make a judgement about whether the points they had highlighted about Ipswich would appeal; as one girl put it, ‘We are saying that Ipswich has 12 medieval churches in use, but what if Bruges has 15… that won’t make them come here, it just makes them look better!’ It was a good point and we had anticipated this and organised a trip to Bruges.

DAY SIX – Are we ready to go?
The day was spent putting together a set of proposals and materials to test against the backdrop of Bruges. Students had two scenarios to work with ‘unique’ and ‘complimentary.’ The idea was to decide if they would sell Ipswich by stressing its unique features or whether more could be done with the links between the two places. Both theories would need testing against Bruges. They would need to test the strengths of any claim. By the end of the end students were filling their journals with points they wanted to clarify.

DAY SEVEN – The Big Road Trip
This was a long day, but worth the effort. Students were given a set of graphic organisers to fill in as well as collect information to support their approach to promoting Ipswich. The organisers were designed to capture a range of information and cover many skills – each member of the group had a different one to fill in and we left it up to the group to decide who did what. We had around five hours in Bruges, following set tours and recording information.

DAY EIGHT – More Information, More Problems

This day was spent making sense of the findings from Bruges and preparing media files shot on the previous day. Students decided how to spend their time and what to do. They submitted their plans in the morning and then started to work. It quickly became apparent to them that they now had information overload and almost all the groups started to edit and refine their work. This was interesting to watch as it is a skill we often teach and yet here were students independently recognising that it needed to happen.

DAY NINE – Statuesque
This day was devoted to throwing in one last challenge. Students were told that a sculpture had to be built to commemorate the link between the two places and they needed to submit a design. After the initial design was complete, students were asking about their presentations so we allowed students to manage their own time, as long as the whole project was completed, they could do whatever was necessary. So, they did.

DAY TEN – The Final Presentation
Parents and assorted visitors had been told to arrive at 1:30 pm and so students had four hours to complete their presentations about marketing Ipswich, create a stall to market their approach and show their sculpture and rehearse their speech. These last few hours were frantic, but the results were worth it. Each group did a unique presentation – some with ICT, others with mock-ups, and some just talking – and impressed the audience (who were full of questions).

At the end, staff revealed that they had kept a journal and noted down achievements by students. We called them up one-by-one and said what achievements we had seen them make in the two weeks and why that made us proud.

Epilogue
I have included here a copy of the original programme. I have done this to show just how much we changed as we went along, adapting to issues and the needs and requests of students. This ability to adapt is sometimes overlooked in normal classroom scenarios and yet it was what made the learning flow and be relevant to the students at that particular time.

The spirit of this group was so strong that we have decided to let them develop the programme for nest year. They will come up with the ideas, manage the budget, make the bookings and find the materials. Should be an interesting project to blog about…

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Not Invented Here: the Cloud as the Creative Playground for Educators

In Europe and Elsewhere, 1923, Mark Twain states that:

The slowness of one section of the world about  adopting the valuable ideas of another section of it is a curious thing and unaccountable. This form of stupidity is confined to no community, to no nation; it is universal. The fact is the human race is not only slow about borrowing valuable ideas it sometimes persists in not borrowing them at all. (p. 175)

Twain was referring to the fact that nations find it difficult to use something that has already been invented and used the example of USA’s insistence on keeping their large and old-fashioned stoves although Germany had already invented one that was far more efficient and less clunky. Twain pointed to the fact that as Americans hadn’t invented the new stove it couldn’t be any good.

Teachers, and other professionals, may also be guilty of this. You may not be in this category but do read on as you might find out a thing or two about your colleagues. On a serious note, as a teacher have you ever created a classroom resource that had already been produced by someone else? Again, how many times have you heard or yourself said that “we must share more as a profession?” or that “we must find a process and system where we can share resources online”? The reason many of us are more willing to recreate a piece of work is what D. Ariely refers to as the NIH bias – or ‘Not Invented Here’ – which means that if it hasn’t been made by us it can’t be good.

In an experiment Ariely’s team wanted to check how far NIH bias was true. A control group was given a list of problems and suggested solutions. They could either choose to go with the suggested solution or think of one on their own. Ariely’s team wanted participants to come up with a solution on their own but, at the same time, reach the exact same solution that Ariely’s team had come up with before. Here are two examples of ‘problems’ that participants had to solve (the solutions are the one’s come up with by the scientists):

1. What innovative change could be made to an alarm clock to make it more efficient?

Solution: If you hit snooze your coworkers are notified via email that you overslept

2. How can communities reduce the amount of water they use without imposing tough restrictions?

Solution: Water lawns using recycled gray water recovered from household drains

In order to ensure that participants reached the same solution they were given a list of 50 words which had to be used to solve the problem. Each list contained the words or synonyms of words that made up the solutions reached by the scientists. It was hoped that this would give the control groups the feeling of ownership whilst ensuring the solutions were virtually identical. Moreover, at the top of the list there was also the words that made up Ariely’s solution but jumbled up so participants would see those words first. At the end of the experiment all participants decided not to choose the suggested solutions but their own, which were virtually identical. Ariely concluded that as human beings we attach a sense of meaning to something we have created, even if it resembles the original idea (something I discussed in more detail in this post).

As with the American and German stoves, in many respects, we sometimes over-value our own creations. In education there is sometimes a tendency to overvalue the usefulness and the significance of one’s ideas, even if they originally were produced or thought of by someone else. This is because we attach a strong sense of meaning to the resources we produce. I once had a Head of Department  who always came prepared with answers to departmental discussions although they had asked the team to consider what they felt to be the most pressing issues. Whatever solutions my colleagues and I came up with the Head of Department would match them with those on their own PowerPoint presentation. Essentially this meant crowbarring our ideas into a pre-existing slideshow, leaving us feeling demoralised and that our ideas were insignificant. By hampering creativity in this manner the department did not progress in the same way if discussion had been open.

Instead of spending time re-creating existing ideas many schools are instead taking them onboard to save on resources and have therefore time to focus on developing new and exciting ideas. There are Departments that are very effective in sharing good practice with it’s staff and some schools have started ‘best-practice hubs’ where outstanding teaching is discussed and shared. These institutions often do well and have a tendency to produce teachers that later go onto become Advanced Skills Teachers and inspiring leaders. The key to this success lay in changing the culture of both sharing, which can be difficult, but also in taking risks to become more creative and innovative.

If the ‘Not Invented Here’ dilemma hampers continued development and/or the time allowed for teachers to innovate then there are solutions which can help. Cue: creativity in ‘the cloud’…

The Cloud as the Innovation Playground for Educators

Social creativity is not free-for-all; it is highly structured… Social creativity collapses without effective self-governance… [We-Think works] when we create something no individual could produce and where critical thinking is critical to developing ideas…  We Think (p.86) – C. Leadbeater

Leadbeater is referring to a concept where businesses (and other institutions) focus on mass collaboration rather than mass production, where people work together to solve complex problems instead of working solely on their own. Education would also benefit from this way of thinking, a move away from NIH bias – the Cloud provides scope for this to happen.

The Cloud has become what Michael Schrage calls the ‘prototyping playground’. You can beta test everything. For educators working with Cloud based systems such as Google Docs, WEB 2.0, LimeSurvey and online storage, these provide the opportunity to trial ideas, share thoughts on pedagogy and classroom practice. We decided to beta test our third book in 2008 where we shared our thoughts on teaching exam classes and initially wrote most of the content online where we could quickly experiment with ideas and structures. We then received feedback as comments, emails and on social media like Twitter. Based on people’s suggestions we redrafted large sections of the book and after receiving permission also included several long passages which people had contributed as ‘case studies’. You can still find remnants of the book here. In this respect the Cloud represents the world’s biggest testing ground, a ‘sandbox’. This means that thinking creatively in teaching is increasingly something you can do in public online and in collaboration with hundreds of others. The outcome has the potential of becoming more powerful, as Leadbeater suggests, than if the same work was undertaken in the department or team meeting.

While Yahoo was optimizing their home page in 2001, the guys at Google were inventing something totally new.

Seth Godin

It is worthwhile establishing a culture of collaboration online. It takes time as most people are more comfortable working around a table, in the office or classrooom. The power of online collaboration is that it takes the roof off your office or school building and leaves you, in a sense, vulnerable to others’ opinions but also provides you with thousands of colleagues instead of, say, just six. One example I find very interesting is crowd-sourcing information for a specific purpose. This when you open a problem or query to anyone or, what happens more often, to everyone in a core area like education. The power of crowds and collaborating is investigated carefully in James Surowiecki’s The Wisdom of Crowds, who explains that under the right circumstances, groups are remarkably intelligent and are often smarter than the smartest people in them. One successful example of this was done using the Twitter hashtag #movemeon to crowdsource ideas about good teaching and learning and later put these together in PDF format as well as online using On-Demand Publishing to sell the file as a book without having to incur the cost of publication. Hundreds of people participated in this project and many have since used this idea for other similar projects. If this had been done by say three-four people the results would never have been the same. As this project was limited to 140 characters the depth of conversation was not the focus but the brainstorming of ideas.

An even more powerful way of using the Cloud to work creatively to solve mutual problems was achieved by Ory Okolloh in 2008. During the post-election violence that erupted in Kenya and the ensuing media black-out, she posted updates and collated comments about the atrocities on her blog but found it difficult to keep up with the hundreds of comments and emails sent to her so she pleaded to the virtual world for a solution to automate the process. The solution came in a couple of programmers who in 72 hours set up an Open-Source software they named Ushahidi, or ‘testimony’ in Swahili. This piece of technology aggregated information from 1000s of emails and SMS messages and placed them on a map for people to see where violence was happening. Ushahidi is now used to report on for example:

  • post-earthquake crisis response and recovery efforts in Chile.
  • track near real-time stockouts of medical supplies at pharmacies (in a medical store or health facility) in Kenya, Uganda, Malawi and Zambia.
  • monitoring platform for the 2009 Indian general elections.
  • map xenophobic attacks perpetrated against non-South Africans.

The power of Ushahidi came when people started to collaborate and this way of crowdsourcing proved to be very successful. We are posting about ideas for using Ushahidi in education at a later date.

The Not Invented Here Bias may still run deep in many of us but there are tools available to help us overcome the issue. If Mark Twain was able to take a quick peek almost 90 years after his statement, perhaps he would grant us a smile at how some people are accessing tools online to not only use each others ideas but to collaborate on mass to increase their value and depth.

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Ideas for Encouraging Collaboration and Creativity Part II: how to brainstorm properly

If you are looking to start an innovations group either in your school or across county and you want to focus on a particular issue then you probably need to thrash out some ideas before you decide. A good old-fashioned brain-storming session will be great starting point for your collaboration. We also mentioned a few ideas about brainstorming and collaborating online in this post: How to collaborate virtually. Here follows a set of ideas which we use to work and plan together on projects, books or workshops and we feel they work very well.

Alien Worlds

The key to a successful brainstorming session is what you and other people bring to the table. So, let’s see what you have! Take out a piece of paper, a comfortable pen and list or map out your thoughts about this question for 3-5 minutes (be as specific as possible – you may need to break down ‘my experience’ to smaller chunks for example) :

What will I bring that will benefit the brainstorming session/planning meeting?

Now think about this question:

What will other people bring?

The aim is of course to have a varied group of people with different experiences but that is not possible all the time so what do you do then?  If you want to ensure that there is a constant flow of creativity within the group try to:

  • Read different literature e.g. books that indirectly have little to do with your area of expertise (see the end of the post for suggestions that will encourage creativity and innovation).
  • Subscribe to an inspirational magazine e.g. WIRED UK
  • Investigate new music and art e.g. try iTunes Essentials, Live365 or Spotify for new music, visit Banksy’s website to get inspired with street art, learn something new at LifeHacks or discover how almost anything works at How Stuff Works.
  • Give each member of the group a new persona, or role to play based on Tom Kelley’s Ten Faces of Innovation to really push yourselves to become more innovative (read this post about using Ten Faces of innovation with students).

Building up a portfolio of ideas takes time and a lot of hard work so it is important get into a sort of routine of collecting and recording as you go along. List books you want to buy, rip out magazine articles, save online using tools like EverNote or Awesome Note, note down quotes and words of wisdow or interesting websites. These might be invaluable one day.

The Idea Board

The idea board is a place where you add not only your ‘light bulb’ moments but also what may seem like minor ideas at the time. One such way could be to keep stickies nearby, adding notes to a Moleskin sketch-book, use your mobile phone to save thoughts or keep a washable mini-whiteboard in your office. Most of our ideas have come from some of these fleeting thoughts, and this plays a crucial part in the creative process.

Dumping Ground?

There are different ways of brainstorming, some structure their chaos by adding, ‘dumping’, all their ideas and suggestions on a long list – the more words the better. ‘Dumpers’ then organise their additions on a mind-map and can therefore categorise and group ideas more easily (this method is explained in more detail in the book Thinking Skills and Eye-Q).

Another way is to assign a scribe and everyone throws suggestions at them to write down on a flip-chart or similar. The key thing here is that there is no order except from the fact that the scribe ensures that all voices are heard – quantity is important here, not quality (well at least not yet!). Don’t be put off if all your ideas seem impossible or even stupid, because they are not. Think of each suggestion as a stepping stone to the team’s final idea and without these initial thoughts none of you would have got anywhere, so keep thrashing out ideas but leave the devil’s advocate outside (at least for a while).

Distance and Fuel

If you prepared well by stimulating your mind and recorded your thoughts of inspiration on the Idea Board as well as filled your dumping ground, or not, with lots of interesting (and let’s face it, not so interesting ideas), now is the time to take a well deserved break. Distancing yourself from all the suggestions, ideas, solutions and problems as well as refueling on coffee, water, biscuits and food is crucial if you are to come up with a truly innovative idea. This may only involve going for a brief walk, ordering a decent espresso or ‘sleeping on it’, you know what works best for you. But don’t skip this bit, you might regret it.

North or South?

This is the time to decide which way to go or what idea to run with and it might take some time. We have found that running with one seemingly obvious idea sometimes leads to the actual idea, perhaps one that was mentioned at the start of the process. Yet, this is not wasting time as without this creative activity we wouldn’t have thought of the end product and it’s always different to what we thought – but very exciting!

Creative Books

Here follows a list of books we have read and used often when we meet up to work. Some are just for inspiration whilst others have become great guides for us both.

The Ten Faces of Innovation: Strategies for Heightening Creativity

Dan Pink: Drive The Surprising Truth About What Motivates Us

Harris, Caviglioli, Thompson: Thinking Skills and Eye Q: Visual Tools for Raising Intelligence

Banksy: Wall or Piece

Steve Jobs: The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience

Alain de Botton: The Pleasures and Sorrows of Work

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